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TAYLOR TALK

General Motors reported July sales of 199,692 vehicles is a 5.4% increase from a year earlier. Excluding 4 brands that have been discontinued or sold, July sales rose 25%.
 

Buick and Cadillac each reported sales that more than doubled levels of July 2009 when GM emerged from its bankruptcy restructuring.
 

Chevrolet sales were up 12%, while GMC sales increased 27.2%
 

“Consumer confidence declined in July,” said Don Johnson, vice president, U.S. sales operations. “But those people who have put off replacing their worn out vehicles are starting to come back into the market.”
 

Newer models sold particularly well. Buick sold 7,047 LaCrosses, nearly five times the July 2009 level. Cadillac sold 5,723 of its new SRX crossover, about nine times year earlier sales of the old SRX it replaced.
 

Producing closer to the real market demand has enabled GM to reduce costs of rebates and discounted financing and to sell most vehicles at closer to their sticker prices.
 

“Year-to-date through July our average transaction prices are up $3,300 per vehicle over last year,” Johnson said.
 

Incentives ran 10.6% of average selling price in the first seven months of 2010, Johnson said.


Source:www.freep.com

 

 

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